CareerTalk

Building Your Power Circle:

How Female & Black Entrepreneurs Are Shaping the Future of Business!

Ladies, we know that building a business comes with its fair share of challenges, especially when it comes to closing the entrepreneurial gender gap. But here is the thing. We are paving the way for future generations of female entrepreneurs and we are doing it by building strong, supportive networks that lift us up and help our businesses thrive.

Here is how you can tap into your power circle and turn challenges into stepping stones:

1. Find Your Tribe  Surround yourself with like-minded female and Black business owners who understand your journey. A strong network of mentors, peers and supporters can be a game-changer. Together, we rise higher.

What If the Key to Growth Is Not Working Harder, But Connecting Smarter?

We often think of networking as an event, a business card exchange, a handshake, a moment. But in reality, networking is a system. A living, breathing ecosystem that either supports your growth or quietly stalls it!

In an age where remote work is normalised, borders are digital and time is limited, we should be asking "Are we using online spaces to their full advantage?"

This month, I want to encourage you to explore what it truly means to build your 'Networking Circle' online. These aren’t just Zoom calls. They’re intentional containers for insight, accountability and real connection.

Here is what we have learned:

Key Differences in Networking Styles: Baby Boomers vs. Gen Z

As networking evolves across generations, Baby Boomers and Gen Z bring distinct approaches shaped by their unique experiences and preferences.

Here’s a quick breakdown of their key differences:

• Formality vs. Informality: Baby Boomers prefer formal events, while Gen Z favours casual, digital spaces.

• Long-term vs. Immediate: Boomers focus on building lasting relationships, while Gen Z often seeks quick, transactional connections.

 5 Quick Tips for Networking in a Digital World

In today’s fast-paced digital age, networking has evolved beyond face-to-face meetings. Whether you are growing your business, building relationships or seeking new opportunities, here are 5 essential tips to help you navigate the online networking landscape like a pro:

1.  Leverage Social Media Strategically Focus on platforms like LinkedIn, Twitter or industry-specific forums to connect with key players in your field. Engage meaningfully, do not just collect connections!

2. Personalise Your Outreach Skip the copy-paste intros. Take the time to craft a message that resonates with the person you’re reaching out to. Authenticity goes a long way!

3. Join Virtual Events & Webinars Attend digital conferences, webinars or networking events to meet people in your niche. Actively participate by asking questions or following up with speakers.